Egg, Events Agency - BOL D’OR MIRABAUD​

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THE WORLD'S LARGEST INLAND LAKE REGATTA​

BOL D’OR MIRABAUD​

Société Nautique de Génève

Every year, in mid June, the sparkling waters of Lake Geneva become the stage for an exceptional nautical competition: the Bol d’Or Mirabaud. This regatta, which attracts sailors from around the world, is a true event that combines tradition, passion, and cutting-edge technology. The event combines the regatta (tour of Lake Geneva), VIP hospitality setups, as well as a large public village, a true festival of the Lake!​

We have a story to tell

EGG events - Agency - Case story : BOL D’OR MIRABAUD​

organizing the world's largest inland lake regatta​

LEMAN LAKE

3 DAYS

3000 participants​

Global Organization (village, stage, opening & closing ceremonies, VIP hospitalities)

Marketing and Comms (sponsorship packages definition, sponsors servicing, event identity, PR, social media, media partnerships…)

EGG events - Agency - Case story : BOL D’OR MIRABAUD​
EGG events - Agency - Case story : BOL D’OR MIRABAUD​

More details

  • 15 000 Visitors, 3000 participants​, 400 Boats

  • Major sport and public event on Lake Geneva & Port Noir Geneva​

  • Visual identity​

More details

  • Press conference, Press releases, journalists management, influence,… ​

  • 2 Masters of ceremony in the village. Artistic programmation with performances like Shana Pearson, DJ RIVA, …​

  • Live broadcast on TVs, dozens of video and graphic contents​

More details

  • 350 posts and stories on Instagram, Facebook and LinkedIn​ with 35K live viewers across all social networks​

  • 600K organic impressions across all social networks

EGG events - Agency - Case story : BOL D’OR MIRABAUD​
EGG events - Agency - Case story : BOL D’OR MIRABAUD​
EGG events - Agency - Case story : BOL D’OR MIRABAUD​
EGG events - Agency - Case story : BOL D’OR MIRABAUD​
EGG events - Agency - Case story : BOL D’OR MIRABAUD​
EGG events - Agency - Case story : PMA DAYS

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